Somatext™


A term coined by Morgan Goodlander to describe certain words and phrases that are more deeply embedded and influential in the nervous system than others. Somatext are not merely 'trigger words'; rather, they are key words or phrases that play a pivotal role in shaping narratives within the belief systems of individuals and groups. Identifying and modifying Somatext is a foundational practice within the GETI Institute's Experience Organization Practice.